Aminda
Aminda is a dynamic Contemporary Ready-to-Wear fashion brand designed for the modern woman who embodies confidence, elegance, and class. Known for its chic designs, Aminda caters to women who want to express their individuality through fashion, while maintaining a sense of sophistication.
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The Problem
- Customer Acquisition: Aminda lacked a clear strategy for attracting and engaging customers.
- Digital Presence: The brand had a minimal online presence and no dedicated website, limiting customers' ability to easily discover and place orders.
- Marketing Experience: The founder had limited knowledge in marketing and advertising, making it difficult to implement effective promotional campaigns.
- Reliable Resources: Aminda had trouble finding reliable, trustworthy services and platforms to assist with marketing, branding, and growth strategies.
The Solution
Through a referral, Aminda was introduced to Swiftr. We immediately scheduled a discovery call to get a comprehensive understanding of their brand vision, business goals, and the challenges they were facing. After a thorough assessment, we recommended a tailored solution, including:
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Digital Marketing Strategy
We developed a targeted digital marketing plan to increase visibility and engagement with potential customers.
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Website Development
We designed and launched a sleek, user-friendly e-commerce website, allowing Aminda to streamline the customer experience and expand into new markets.
The Results
Within the first month of implementing the digital marketing strategy, and with an ad spend of less than $50, Aminda saw tremendous results:
- Generated over 90 leads
- Achieved a staggering 900% return on ad spend (ROAS)
For less than $300, we proceeded to develop a visually captivating e-commerce website, which allowed the brand to expand its reach globally.
Today, Aminda has grown from a struggling local business into a flourishing international fashion brand, with customers in the US, UK, and other countries. This transformation has enabled the brand to not only survive but thrive in the competitive fashion industry.
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